Register your blog and join the party.
Ummm, well for Leraning 2.0 this is done, however as far as how does this help my patrons or co-workers. If they don't know where your blog is, how are they going to be able to go there and find all that useful information you keep learning and typing about? If you are going to use your blog for work, then the people who need to know what is in it need to know where to find it. Advertise yourself!